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Insights and Innovation

Whether it’s providing the latest intel on established trends, or insight into emerging products and opportunities, we can help you to take advantage.

Get invaluable insights from an expert team.

Our experienced Insights Team tracks, analyzes, and predicts emerging and established trends around the world. With deep knowledge on both category and consumer dynamics, they play a vital role in helping you to identify and access new growth opportunities.

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In-depth quantitative and qualitative analysis for the global beverage industry.

Decades of insights and industry experience.

Access to the foremost quantitative data sets in the industry – with insights you can rely on.

Comprehensive analysis on beverage categories, consumers, trends, flavors, and more, to continually support your growth.

Tracking the latest consumer dynamics, product launches, and social media trends.

Deep understanding of both foodservice and retail channels to create a holistic view of consumer behavior and market opportunities.

Bespoke customer reports to answer the questions that matter to you.

Partnership you can trust, with data-driven and insight-led guidance.

Global Beverage Industry Trend Report

Get incisive analysis and insight into the key global trends for the year ahead. Trends for 2025 include Human Connection, Star-Powered Drinks, Alcohol Excitement and more.

Cover of 2025 Global Beverage Trend Report featuring abstract liquid imagery in brown and blue tones.

Your next innovation, supercharged.

Looking to refine and execute an existing idea? Our Concept Labs bring your vision to life. Our Taste Application and Sensory Specialists collaborate with you to develop, optimize, and prototype your concept while ensuring feasibility in formulation, processing, and supply chain. Whether you’re an emerging start-up or an established global brand, we help you navigate product development with expertise tailored to your goals.

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Want to explore something entirely new? Our hands-on Product Innovation Sessions push the boundaries of what’s possible—whether that’s a groundbreaking beverage format or a completely new way for consumers to experience your brand.

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Rely on our technical expertise. 

When you work with us, you’ll be working with people who embrace change, seek to improve continuously, are action-orientated and learn from our peers, customers, and competitors.

We use quantitative descriptive analysis to evaluate flavors with precision. Each panelist undergoes over 50 hours of training to achieve certification.

Coffee

26 trained panelists evaluating 27 distinct flavors.
3 certified Arabica Q-Graders (Professionally recognized tasters) on staff.

Tea

16 trained panelists evaluating 23 flavors.
7 trained panelists evaluating 10 aromas.

Our technical approach to tasting lets us make matching or flavor recommendations backed with science. 

Discrimination testing allows our team to validate flavor matches using robust statistical analysis and signal detection theory. 

Collaboration between our insights and sensory/ applications specialists allows us to bring unique coffee, tea, and botanicals products to life for you.

Realize your next beverage breakthrough with us.

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Start a conversation with a Finlays Solutions expert.